From start-ups to Fortune 500 companies, we work with brands to grow their revenue.

Choose an Advertising Agency That Will Push Your Brand Over the Edge.

In an increasingly competitive market, you want to choose a PPC advertising agency that will make your business stand out from the rest!

You don’t want to waste your time and ad spend with a PPC campaign that doesn’t help your brand.

You want an agency that will truly give you results – not a bunch of empty promises. You want an agency with a proven track record of success – not a wishy-washy approach that can only hope that something works.

When it comes to pay-per-click (PPC) management, the choice is yours.

Choose an agency that will work with you to create a customised PPC campaign to meet your unique needs. Choose an agency that will be there for you every step of the way, offering support and guidance throughout the ad campaign. Choose an agency that will push your business over the edge.

Choose First Page.

We Create Ad Campaigns That Turn Heads...And Open Wallets.

You don’t want to put out ads that are stale and weeks behind everyone else, do you? First Page’s paid advertising team always has its fingers on the pulse of the latest trends and viral topics.

With that in mind, our paid advertising campaigns can help make your product the talk of the town, giving your brand more exposure than ever. Not to brag or anything, but we’re paid advertising geniuses, and we can get people to click on ads like no one’s business. But that’s not all we do.

We also make sure that those ad clicks turn into profit for your business. In other words, we don’t just get people to click on your ads-we get them to spend money.

So, if you’re looking for a PPC advertising team that knows how to open wallets as well as turn heads, give us a call. We guarantee you won’t be disappointed.

After seeing our PPC ads, your customers will be rushing to your website and saying “shut up and take my money!”

FAQs

What is PPC Advertising?

PPC advertising is a type of paid advertising that allows businesses to place ads on search engines like Google and Bing.

When someone searches for a keyword that is relevant to the business’s products or services, the ad will appear on the search engine results page, with the ad placement depending on a variety of factors.

Businesses pay a fee each time one of their ads is clicked on. The goal of PPC campaigns is to drive traffic to a website or online store, in the hopes that visitors will take some kind of desired action, such as making a purchase or signing up for a newsletter.

To be successful, PPC advertisers need to carefully select the keywords they want to target, as well as how much they are willing to pay per click.

PPC campaigns can be very effective in driving targeted traffic to a website, but they can also be quite costly if not managed properly.

Paid search ads are typically managed through an advertising platform like Google Ads. PPC can be complex, so it’s important to work with a professional who understands how the process works.

Are Google Ads the same thing as PPC Ads?

Yes and no.

The terms are often used interchangeably but in reality, Google ads are a type of PPC advertising. With Google being the world’s largest search engine, it’s no surprise that it’s the most popular PPC management platform.

However, it’s not the only one.

Also part of the PPC family are Facebook and Instagram ads (both now part of Meta), YouTube ads, LinkedIn ads and more.

First Page is experienced in all types of PPC ads so if you choose us, you can rest easy knowing your business is in good hands.

Why is PPC Advertising Important?

PPC can be an effective way to drive traffic to a website and ideally convert leads.

What’s special about PPC ads is that, as the name suggests, a business only pays when someone actually clicks on the ad. This makes PPC an effective and affordable way to reach potential customers and get a high ROI.

PPC management tools also allow you to specifically target your ads to users who are searching for products or services like yours – making them more likely to convert into paying customers.

So, if you’re not already using PPC advertising, now is the time to start. It could be the key to driving more traffic and sales for your business.

How Do I Run a Paid Online Advertising Campaign?

Pay-per-click (PPC) advertising can be a great way to get your business in front of potential customers. But with so many businesses vying for attention, how can you make sure that your PPC campaigns are successful? We’ve knuckled it down to a few key steps:

Just like any marketing endeavour, you need to begin with research. Put the time in to understand your target audience and what keywords would use when searching for businesses like yours.

Then, craft ad copy that is irresistible and effortlessly incorporates those keywords. This part is harder than it looks, which is why the copywriting team at First Page can really elevate your copy.

You then need to bid strategically, focusing on where your ad will be most effective. After all, you’re paying for each click – so you want to make sure that your ad is seen by people who are interested in what you have to offer.

The final step is monitoring your results and adjusting accordingly. Pay close attention to your click-through rate and conversion rate, and make changes to your campaign if necessary.

How Does Bidding Work in PPC Marketing?

Also called a keyword bid, a PPC bid refers to a bid that is made in an auction, with the goal of securing paid ad placement at the top of search engine results pages (SERPs) when that keyword is searched.

The amount that businesses bid on keywords varies depending on how competitive the market is and how much they’re willing to spend.

The objective of PPC bidding is to win as many clicks as possible while staying within their budget. To do this, businesses need to carefully select the keywords they bid on and continuously monitor their campaign to see what’s working and what isn’t.

Bidding on PPC keywords can be a complex and time-consuming process, but it can be an effective way to reach potential customers online.

And if manual bidding seems a bit too complicated, Google’s PPC management platform lets you opt for automatic bidding. With automatic bidding, you will select an overarching strategy for your objectives and then let Google take it from there.

How much do PPC Ad Campaigns Cost?

No two PPC campaigns are the same, which is why the cost will also vary.

In reality, your ad spend will depend on several factors including the cost per click of your desired keywords, campaign duration and PPC advertising budget.

Remember – you get what you pay for, so there’s no point in choosing the cheapest marketing agency around if they aren’t going to maximise your return.

What Are Some Tips For Successful PPC Campaigns?

A successful PPC campaign demands creativity, strategic thinking, and constant optimisation.

Ad Quality

Ad quality is important—not just in terms of copywriting, but also in terms of ad design. Your ad should be visually appealing and stand out from the rest of the noise on the page, or users will scroll past you in a heartbeat.

Keyword Research

There are only so many words people are willing to read, so make sure you are using profitable keywords in your copy. Use keyword research tools to identify which keywords are most likely to result in conversions, and focus your budget on these high-value terms. Without adequate research, you won’t have the foundation for an effective ad.

Ad Groups

Don’t forget about ad groups once you’ve picked your keywords! By grouping similar keywords and products, effective ad groups can help ensure your ad is being served to the most relevant audience possible.

ENTICING LANDING PAGE

Creating an alluring landing page is another must – and make sure it’s relevant to the ads you put out. When a user clicks on your ad, you want your landing page to complement it and guide them through the buyer’s journey.

Is PPC Advertising Right For Me?

Any business, big or small can benefit from a PPC campaign. And no – you don’t need to have a monster budget to do it. Modern PPC management tools put you in control of choosing an ad strategy that suits your budget and goals.

With all the benefits PPC can give your business – from increased traffic to leads and conversions, it’s definitely worth giving a go.

Can I Make PPC Ads Myself?

You can take a DIY approach to creating paid ads, but there will come a time when you hit a roadblock and don’t know where to go – whether it’s about your copy, visuals or something else.

Professional PPC services like what we offer at First Page will ensure you’re never stuck in the mud and instead thrive against your competitors on ad platforms.

Our team has the industry experience to give you high ad quality every time. We will make your ad seen on search engines and bring you the ad clicks you deserve.

How Can You Measure PPC Campaign Performance?

On PPC ad platforms are a variant of SEM. Like Google ads or Google Display Ads, you can see various metrics to help you understand your ad and measure its performance, such as cost per click, ad spend, ad clicks and conversions.

If you want to take it a step further, you can use our very own CRM, SENTR, which is available to all our clients for FREE.

With SENTR’s user-friendly interface, you will never be left in the dark about how your ad is doing, and can always chat with your dedicated online advertising team to provide feedback or make changes.

See what our clients are saying.

Michelle has applied her analytical abilities in managing our Google ad-words account to great benefit. Her insights and research have been invaluable in shaping our advertising strategy. We offer this endorsement of her skills without reservation.

BOB GREEN

Our Digital Marketing Specialist, Heather, has proved to be very professional in setting up and running my ads on Facebook and Google. I received a lot of input even before signing an agreement. I am happy to be working with the team at First Page!

ANDREW WONG

First Page is a transparent and results-oriented SEO agency. They've helped us move up the Google search ladder over the last few months very effectively. Great company and highly recommended!

AARON LEE

I received a lot of help from First Page - especially with Facebook ads. Lars helped me to focus on the right things and not put everything in the same basket. Thank you Lars for your availability and professionalism.

GENEVIEVE ROULEAU

It has been a pleasure working with First Page. They are professional and truly passionate about what they do. We have been very happy with the service they provide.

BEVERLY LAW

My firm engaged First Page for Google Adwords and SEO and we're over the moon with the results! We've seen a substantial increase in inbound leads and as a result we've hired two more team members to handle the demand. Very happy to recommend First Page to other businesses.

SUSAN WU

Generate top quality leads & sales in 24 hours or less with our PPC.

Choose an Advertising Agency That Will Push Your Brand Over the Edge.

We Create Ad Campaigns That Turn Heads...And Open Wallets.

See what our clients are saying.

Other PPC services offered by First Page.

Google Display Ads

Google Ads

Our Recent Work Hertz

PPC Marketing New Zealand

FAQs

What is PPC Advertising?

Are Google Ads the same thing as PPC Ads?

Why is PPC Advertising Important?

How Do I Run a Paid Online Advertising Campaign?

How Does Bidding Work in PPC Marketing?

How much do PPC Ad Campaigns Cost?

What Are Some Tips For Successful PPC Campaigns?

Is PPC Advertising Right For Me?

Can I Make PPC Ads Myself?

How Can You Measure PPC Campaign Performance?

Google Ads

Google Shopping Ads

Amazon PPC

Google Display Ads

Google Search Ads

Google Remarketing

Bing Ads

Google PPC

Google Ads

Google Shopping Ads

Amazon PPC

Google Display Ads

Google Search Ads

Google Remarketing

Bing Ads

Google PPC

Google Ads

Google Shopping Ads

Amazon PPC

Google Display Ads

Google Search Ads

Google Remarketing

Bing Ads

Google PPC

Significant negotiation clout with our partners.

Significant negotiation clout
with our partners.