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A Facebook ad campaign targeted at sky-rocketing your ROAS.

Facebook ads, they can be tricky to get performing how you want them too. But, they still stand as the best way to advertise on Facebook, especially if you’re looking for fast results and a high return on investment. You don’t have to go it alone though. First Page is a Facebook advertising agency with the know-how to get your Facebook ads performing like you want them to… with out of this world results. Look, we’ve been doing Facebook advertising for a long time now, and in that time we’ve worked with a range of businesses, big and small.

That means that every Facebook ads manager who works at First Page has the knowledge, tools and expertise to get your Facebook advertising working. You might be wondering how we go about doing that. Well, we don’t just jump in and start to create Facebook ads. A Facebook ads manager will take the time to get to know you and your business, finding out where we can really take advantage of the Facebook ads system to get you the best Facebook leads possible. Then we get into setting up your Facebook marketing which includes your FB ads. Soon enough you won’t be wondering how to advertise on Facebook. You’ll see it in action and the results that come with it.

The team at First Page optimises every aspect of your Facebook ads from content, keywords and hashtags to precise audience and demographic targeting. The thing with Facebook ads is that every time someone clicks on your ad, it costs you. You don’t want that to be wasted cash when it could be an investment in your business growth and profits. A FB ads manager from First Page digital marketing agency is on standby to make sure you’re not throwing your Facebook advertising spend into the wind!

First Page is a Facebook Ads Agency with the secret ingredients.

There’s a few industry secrets to getting your Facebook ad targeting as precise as we do. We’re not holding them close to our chest though. We want you to see and experience exactly what gets your Facebook ads working and to take that information back to your business. It’s just that learning to get your Facebook marketing working like Facebook advertising can is a long process of trial and error. That’s why not many business owners are able to jump straight into the best way to advertise on Facebook.

First Page is ready to share our secrets with those who partner with us. Trust us, our Facebook ads manager is always spilling the beans! Other agencies would probably be frustrated if they heard us, but we see it this way… If your Facebook ads targeting is so precise that your Facebook ads are bringing you results, that’s a win, win. If we can get your ROI so high that your Facebook ads cover their own cost and the cost of working with First Page, then we could be looking at a partnership that lasts the ages. If we just keep all our cards close to our chest though, how are we going to get you to trust us? Maybe we’re just different.

FB ads manager from Facebook is. They’re going to work to use the right tools for your business to get your Facebook ads working as best as they can be. You’ll be left watching the leads pour in with precision Facebook lead ads. First Page is a Facebook advertising agency that wants to be known for results so we have to produce them. It’s a commitment we make to our clients and to ourselves. Get in touch today and let a First Page Facebook ads manager level things up for your business.

We tailor your Facebook advertising for your business.

A tailored approach is the only approach. At least, it is when you work with First Page for your Facebook advertising. This is especially true for Facebook marketing where your brand, business voice and reputation are so on the line. There are billions of Facebook users worldwide and if you’ve ever jumped into the comments on a Facebook ad before, you’ll know that they can have opinions and don’t hesitate to share them. We don’t see that as a scary turn off from being able to create effective Facebook ads though. No, we look at it as an opportunity to get things so right, that we’ll be wanting Facebook users to keep the comments coming.

How to advertise on Facebook to get those kinds of results? Well, it’s more straightforward than you might think. To put it simply, we listen. We listen to you and your business, getting to know your brand and how best to tailor your Facebook marketing strategy to suit it. We want to make sure that when Facebook users see your Facebook ads, they feel a sense of familiarity and recognition. The last thing you want as a business owner is to see your business all over Facebook as a misrepresentation of itself, something completely alien even to you.

This is your business and your business deserves to be seen and found, not some cookie cutter copy of it. Partnering with First Page, you know you’re getting a Facebook marketing agency and a Facebook ads manager that will work with you, not just for you. We’ll take the time to apply our expertise to the unique brand of your business without sacrificing your goals or voice. Get in touch with a First Page Facebook ads manager today and see the difference for yourself.

See what our clients are saying.

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I like First Page’s responsiveness, professionalism, and access to their trained digital marketing professionals. Angela, our Digital Strategist was professional and focused on helping me accomplish my company's marketing aims. Well done!
Ollie MC
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We can't recommend First Page highly enough! The team are proactive, transparent, knowledgeable and patient - always providing great advice and actionable recommendations. We are seeing tangible results from our SEO campaign and look forward to an 
ongoing partnership.
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We have engaged First Page for their SEO services for many years. Khairul has been very helpful and patient. He answers our queries and makes sure our account is well-managed and ranks the best. Looking forward to a long-term partnership. Highly recommend!
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This is our second time working with First Page! I would highly recommend them for their efficiency and effectiveness. The service they provide is very professional and responsive. We saw great improvements and results. Thank you!
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We would like to highlight the professional and dedicated SEO service provided by Carl and Bingming. It’s one thing to fulfil contractual obligations, but they supported us beyond the line of duty which deserves to be commended.
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I met with Angela, who came across as very sincere and willing to share honest opinions. She followed up on our requirements very closely, showing me technical details on what can be improved I was convinced by their company's capabilities.

Our Recent Work Crowne Plaza

Rather than relying on, Crowne Plaza searched for alternative strategies to drive hotel bookings. First Page implemented an integrated marketing strategy that delivered these results;

return on their social marketing investment

Other socials ads services offered by First Page.

Bespoke growth plans for your business

Instagram Ads

Instagram Ads

500 million active daily users is nothing to scoff at. We can create laser-targeted ads that cut through the layers to put your products/services right in front of your ideal audience.



The world’s most important business platform is a great place to hunt for quality B2B leads. LinkedIn has been misused a lot lately, though, so it’s a delicate act that we can help your brand get right.

YouTube Ads

YouTube Ads

If you’re looking to build brand awareness and increase sales, few online channels hold as much power as YouTube.

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Meta Partners in New Zealand

Experience unparalleled ROAS and brand expansion with our award-winning expert team's targeted campaign strategies.
Benefit from direct support and unique insights, exclusive to Meta Business Partners.
Leverage modern tools to amplify your business's presence among Facebook's vast audience of 2.8 billion monthly users.
Experience unparalleled ROAS and brand expansion with our award-winning expert team's targeted campaign strategies.
Benefit from direct support and unique insights, exclusive to Meta Business Partners.
Leverage modern tools to amplify your business's presence among Facebook's vast audience of 2.8 billion monthly users.
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Facebook Ads New Zealand


Facebook ads are a form of online advertising that utilises the Facebook platform to promote products, services, or brands to a big audience. They are an important part of digital marketing strategies, used by businesses of all sizes due to their wide reach and the platform’s sophisticated targeting capabilities.

One of the key strengths of Facebook ads is the ability to target specific demographics, interests, behaviours, and even geographical locations. This level of precision makes sure your advertisements are shown to a highly relevant audience, increasing the likelihood of engagement and conversion. Whether your goal is brand awareness, lead generation, or direct sales, Facebook’s diverse ad formats and targeting options can cater to various advertising objectives.

Facebook ads can take various forms, such as image or video ads, carousel ads (which showcase multiple products), or lead ads (designed to collect lead information directly within the platform). The best way to advertise on Facebook often depends on your specific business goals and target audience.

For those seeking expert guidance, partnering with a Facebook ads agency like First Page can be a game changer. Our teams can help create effective ad campaigns, bringing our expertise in Facebook advertising to achieve the best possible outcomes for your business.

Facebook ads are suitable for a wide range of businesses, from small local shops to large multinational corporations. This versatility is due to Facebook’s huge user base and its sophisticated targeting options, which allow businesses of all types and sizes to reach their specific audience effectively.

For small and local businesses, Facebook ads can be a cost-effective way to increase brand awareness within the community, attract local customers, and promote events or special offers. The platform’s local targeting options enable businesses to reach users based on their geographical location, making it ideal for attracting nearby customers.

Medium-sized businesses can use Facebook ads to expand their reach, promote new products or services, and drive online sales or in-store visits. With a variety of ad formats available, these businesses can create engaging content that resonates with their target audience, whether through video, image, or carousel ads.

Large corporations and multinational companies can use many social media ads, whether it’s Instagram, LinkedIn, YouTube or Facebook ads to run large-scale campaigns. They can benefit from advanced targeting options, such as lookalike audiences and detailed demographic targeting, to reach new markets and maintain brand presence across different regions.

Facebook offers a variety of ad types to cater to different marketing goals and strategies, making it a versatile platform for advertisers. Understanding these different types can help in creating more effective Facebook ad campaigns.

Image Ads: These are simple yet effective, involving a single image accompanied by engaging copy. They are great for promoting a product, service, or brand and work well for campaigns focusing on high visual impact.

Video Ads: Video Facebook ads can appear in the news feed, Stories, or as in-stream ads in longer Facebook videos. They are highly engaging and useful for storytelling, showcasing products, or explaining services in a dynamic way.

Carousel Ads: Carousel Facebook ads allow advertisers to showcase up to ten images or videos in a single ad, each with its own link. They are ideal for highlighting different features of a product, explaining a step-by-step process, or telling a story.

Collection Ads: These Facebook ads are particularly useful for retail and e-commerce advertisers, allowing users to browse and purchase products directly from the ad.

Instant Experience Ads: Formerly known as Canvas, they are full-screen Facebook ad experiences that load instantly and are mobile-optimised. They’re designed to capture the complete attention of your audience.

Choosing between Facebook Ads and Google Ads depends largely on your business goals and target audience, as each platform offers distinct advantages.

Facebook Ads are known for their powerful targeting capabilities. They allow you to target users based on demographics, interests, behaviours, and more. This makes Facebook Ads ideal for building brand awareness and reaching a specific audience with precision. Facebook’s visual format is also great for engaging ad campaigns that are visually appealing and storytelling in nature.

On the other hand, Google AdWords, particularly the search network, are intent-based, meaning they target users based on the specific keywords they search for. This makes Google Ads highly effective for capturing potential customers who are at the later stages of the buying cycle, as they are actively searching for products or services.

Often, the most comprehensive strategy uses a combination of both, leveraging the strengths of each platform. Many businesses find success in using Facebook Ads for awareness and engagement, coupled with Google Ads for driving conversions. Working with a digital marketing agency in New Zealand specialising in both Facebook and Google advertising can provide valuable insights and help tailor an approach that best meets your specific marketing goals.

Measuring the results of your Facebook ad campaign is important to understand its effectiveness and to make data-driven decisions for future advertising strategies. Facebook provides several tools and metrics within its Ads Manager that help in assessing your campaign’s performance.

Firstly, it’s important to clearly define the objectives of your Facebook ads campaign. Whether it’s brand awareness, lead generation, website traffic, or conversions, your goal will determine which metrics are most relevant to track.

Reach and Impressions: These metrics show how many people saw your Facebook ad and how often. They are key indicators of your ad’s visibility.

Click-Through Rate (CTR): This measures the percentage of people who clicked on your ad after seeing it. A higher CTR indicates that your ad is relevant and engaging to your audience.

Conversion Rate: If your goal is to drive actions like purchases or sign-ups, tracking conversions is essential. This tells you how many people took the desired action after clicking on your Facebook ads.

Cost Per Click (CPC) and Cost Per Action (CPA): These metrics help you understand the cost-effectiveness of your Facebook ads campaign. They measure how much you pay, on average, for a click or a specific action like a purchase.

Yes, having a Facebook page is a requirement to run Facebook ads. A Facebook page serves as the anchor for your advertising on the platform. It’s where your ads are associated with and often the first point of contact for users interacting with your ads. The page represents your business’s presence on Facebook and provides a space where you can engage with your audience, share content, and present your brand through Facebook ads.

Creating a Facebook page is a straightforward process, and it’s essential for any business looking to leverage Facebook advertising. Your page should reflect your business’s identity, with details like your business name, logo, and information about your products or services. Once your page is set up, you can start creating Facebook ads through the Facebook Ads Manager. This tool allows you to design your ads, set targeting options, manage budgets, and track the performance of your campaigns.

For those unfamiliar with Facebook advertising or looking to optimise their campaigns, working with a Facebook ads agency like First Page social media marketing agency can make all the difference. We help create effective ad campaigns, manage your Facebook page, and provide strategic guidance to maximise the impact of your Facebook marketing efforts.